Canada Goose and KidSuper's Bold Fusion: Elevating Streetwear in NBA Style

Canada Goose unveils an exhilarating collaboration with Brooklyn-based fashion label KidSuper, marking a significant contribution to the ongoing partnership with the NBA. Simultaneously, the collection introduces Canada Goose's new Global Brand Ambassador and NBA All-Star, Shai Gilgeous-Alexander, celebrated as one of the most influential men in fashion within the league.

The limited-edition capsule collection is a fusion of KidSuper's distinctive streetwear design and Canada Goose's renowned craftsmanship. Rooted in shared values of sports, art, and culture, the collaboration brings forth a bold aesthetic and an energetic perspective on streetwear. Colm Dillane, founder of KidSuper, emphasizes the collaborative spirit, stating, "It’s been a real collaborative partnership with Canada Goose, pushing the boundaries of art and design to create a truly original collection that brings together fun and functionality.”

The collection, inspired by communities with a distinct culture at their core, features two unique visuals: 'Purple Crowd' and 'Landscape.' The former pays homage to the vibrant sports fan culture, depicting an abstract group of fans in a stadium. The latter, 'Landscape,' celebrates Canada Goose's 'Live in the Open' concept, showcasing snowy mountain peaks.

Included in the lineup are the Reversible Fleece Jacket, the Reversible Vest, the Crofton Puffer, and the Jacquar Toque. Reflecting Canada Goose's commitment to inspiring outdoor exploration, the collection aligns seamlessly with the NBA and Canada Goose 'Play in the Open' campaign, now in its fourth year. The campaign, directed by Jamie Webster, features Colm Dillane and an eclectic cast of KidSuper characters guided on a mountain hike by Global Brand Ambassador Shai Gilgeous-Alexander. This visual narrative embodies the essence of the collection – the convergence of adventure, sports, and community.